Incentivizing Mobile Ads is All Fun and Games
Want to incentivize your mobile ads? If so, you’d better be looking in the direction of mobile games because those…
Mobile Gaming
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Mobile Gives Rise to What May Be Wall Street's Most Addictive Stock
Wall Street may soon have the same addiction as the rest of us – Candy Crush. That’s right, the maker…
Gamification in Utilities Gains Steam Across Mobile
Gamification will be big this year… very big. That’s according to a new study, “Business Strategy: The Role of Gamification…
Nintendo ‘Playing’ with Smartphones and Tablets
Is video game giant Nintendo planning to shift its attention toward smartphones and tablets? As it turns out, we may…
Mobile Gaming on Apple Devices May Get a Boost
On Friday, VentureBeat confirmed that Apple partner ARM entered the hardcore graphics technology arena with its acquisition of Geomerics, a…
SEGA Playing with New Mobile Ad Partner
NativeX, a native advertising platform for mobile games, has struck a new deal with venerable video gaming brand SEGA. Through…
NPD Group: Teen Mobile Gaming Engagement Getting Stronger
According to “Kids and Gaming 2013,” the latest report from global information company NPD Group, the way kids ages 2…
Mobile Games Ripe for Improved Mobile Marketing Experiences
The emerging prevalence and popularity of mobile games have become to much for marketers who ignore them to continue doing…
Google Play Games See Higher Revenue Than Handheld Games
This week, App Annie, in partnership with International Data Corporation (IDC), announced the release of the third edition of the…
Juniper Says 160 Billion Consumer Apps Will Be Downloaded in 2017
According to new projections put forward this week by Juniper Research, more than 160 billion apps will be downloaded globally…