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Strategic Decision-Making in Business: The Role of Data Analysis and Risk Management

Mobile Marketing Watch5 mins

In today’s business world, winning or losing often comes down to making smart decisions. Success isn’t just about going with…

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  • News

What are the most well-loved games on MPL?

Mobile Marketing Watch10 mins

Mobile games have become part and parcel of our daily lives. Whether waiting for ordered food to be delivered or…

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  • Announcements
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Cheetah Mobile Vice President Keynotes Microsoft Tech Summit 2018 in Shanghai

ChristaH8 mins

MEDIA ANNOUNCEMENT: As a proud partner of Microsoft, Cheetah Mobile, a leading mobile internet company with a strong global vision,…

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  • Announcements
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Rethinking Native Advertising: Why It’s More Than Another Format

michael7 mins

By Dale Lovell, Chief Digital Officer, ADYOULIKE By definition, native advertising is a form of paid media where the advertisement…

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  • Announcements
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Online Trading Has Been Cleverly Marketed and Its Popularity is Increasing

michael5 mins

It used to be that market trading was limited to a certain type of investor. For most people, the idea…

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  • Technology

Mobile Developers: 3 Keys to Picking the Best Header Bidding Partner

EmmaM9 mins

The following is a guest contributed post by Pat McCormack, Vice President, Publisher Sales Americas – Oath True in-app header…

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  • Platforms

Yubico Delivers Passwordless Login for Enterprise Authentication on Windows 10 Devices

Kevin Matthies2 mins

Yubico — a provider of hardware authentication security keys — has announced that the new Security Key by Yubico supporting…

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  • Announcements
  • Marketing Strategy
  • Mobile Marketing
  • News

Beyond Spots & Dots Rolls Out Programmatic Tactics

michael2 mins

MMW learned Monday that full-service integrated advertising agency, Beyond Spot & Dots, has launched additional programmatic tactics for small and…

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Source: Pexels https://www.pexels.com/photo/bag-electronics-girl-hands-359757/
  • Announcements
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The Unique Battleground of Mobile Fraud

michael9 mins

The following is a guest contributed post from David Sendroff, CEO, Forensiq by Impact Ad fraud is an issue known…

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  • Announcements
  • News
  • Opinion
  • Platforms

The Power of Incorporating Seasonality for Creatives

michael8 mins

The following is a guest contributed post from Dave Bell, CEO of Gummicube. When you’re searching for the right app…

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Editor's Pick

  • Gamelight    redefines    Mobile    Game    User   Acquisition    with    Advanced   AI Targeting.
  • Gamelight: The #1 Rewarded Source in the Latest AppsFlyer Performance Index Across All Genres and Geographies
  • Responsible Borrowing: Breaking the Payday Loan Cycle
  • Leveraging Digital Intelligence for Effective Mobile Marketing Strategies
  • The Role of Digital Marketing in Scaling Your Amazon FBA Business
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