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CTIA Updates SMS Marketing Rules – Is Your Campaign Still Compliant?

derek1 mins

On November 1, 2014, the new CTIA rules for SMS marketing went into effect. To help SMS marketers better understand the…

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  • Announcements
  • Marketing Strategy
  • Mobile Advertising
  • Mobile Advertising Campaigns
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The Biggest Lie SMS Providers Tell Their Clients

derek1 mins

The following is a guest post by Derek Johnson, Founder & CEO of SMS marketing provider Tatango. You can text…

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  • Marketing Strategy
  • Mobile Devices
  • Mobile Marketing
  • Rant
  • SMS / Text

Why You Think QR Codes Suck and Why You’re Stupid

derek1 mins

The following is a guest post by Derek Johnson, Founder & CEO of SMS provider Tatango.  You can reach him by phone at…

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  • Long Codes
  • Mobile Devices
  • Mobile Marketing
  • Mobile Spam
  • Privacy
  • Short Codes
  • SMS / Text

4 Reasons Why Spammers Love Long Codes

derek1 mins

The following is the weekly guest series by Derek Johnson, Founder & CEO of SMS marketing provider Tatango. You can text him at…

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  • Marketing Strategy
  • Mobile Devices
  • Mobile Marketing
  • SMS / Text

It’s All About The Benjamins

derek1 mins

The following is the weekly guest series by Derek Johnson, Founder & CEO of SMS marketing provider Tatango. You can…

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  • Marketing Strategy
  • Mobile Barcodes
  • Mobile Devices
  • Mobile Marketing
  • Mobile Software
  • Mobilize
  • Smartphones

JAGTAG Acquisition WTF?

derek1 mins

The following is the weekly guest series by Derek Johnson, Founder & CEO of mobile marketing company Tatango. You can text him…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Devices
  • Mobile Marketing
  • Mobilize
  • SMS / Text

Top Secret Tip To Picking SMS Keywords

derek1 mins

The following is the weekly guest series by Derek Johnson, Founder & CEO of text message marketing software Tatango. I spend  a…

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  • Mobile Advertising
  • Mobile Devices
  • Mobile Marketing
  • Mobile Spam
  • SMS / Text

How To Stop Unwanted Text Messages

derek2 mins

The following is the weekly guest series by Derek Johnson, Founder & CEO of text message marketing software Tatango. I feel like…

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  • Marketing Strategy
  • Mobile Devices
  • Mobile Marketing
  • Mobile News
  • Mobilize
  • Smartphones
  • SMS / Text

Political SMS Campaign Teaches New Dog, Old Trick

derek1 mins

The following is the weekly guest series by Derek Johnson, Founder & CEO of SMS marketing software Tatango. With the explosion of…

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  • Announcements
  • Best Practices
  • Marketing Strategy
  • Mobile Devices
  • Mobile Marketing
  • Mobile News
  • Mobile Spam
  • Mobilize
  • Privacy
  • SMS / Text

Open Letter To The Mobile Marketing Association

derek1 mins

The following is the weekly guest series by Derek Johnson, Founder & CEO of SMS marketing software Tatango. At Tatango we use…

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