Infographic: 10 Reasons to Have a Mobile Site
Ad:60, a marketing agency based in New York with a heavy emphasis on mobile, has published a new infographic on…
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Hipcricket Bolsters Mobile Marketing And Advertising Platform
Augme-owned Hipcricket is augmenting its red-hot mobile marketing and advertising platform. On Thursday, Hipcricket announced new features and functionality for…
Medialets Introduces Private Mobile Ad Marketplace
On Tuesday, Medialets – a mobile-centric media advertising platform – launched Medialets Private Marketplace. According to the company, this “fully…
Media Agency Reorganization is Critical
The following is a guest post by Dan Trigub, VP Business Development at Blue Bite. A few weeks ago I had the pleasure…
Rich Media Mobile Advertising Provider Greystripe Expands To Europe
Greystripe, a provider of rich media mobile advertising solutions, today announced they’ve expanded services into Europe through partnerships with European…
Millennial Media Releases Mobile Advertising SDK For Windows Phone 7 Platform
Millennial Media recently announced in a blog post the availability of a new mobile advertising SDK tailored for Microsoft’s Windows…
Making Mobile Marketing Work
The following is a guest post from Jeannette Kocsis — senior vice president of digital marketing at The Agency Inside…
Medialets Debuts “Create,” A Rich Media Mobile Advertising Certification Program
In an attempt to help the mobile advertising industry learn more about the creative process associated with rich media ad-units,…
Hipcricket Mobile Advertising Network Grows Tenfold In 2010, Completes 75,000th Mobile Marketing Campaign
Mobile marketing and advertising provider Hipcricket today announced impressive growth figures for the year, saying the network has grown tenfold…
Agency Survey: Brands Are Turning To Mobile, But Still Little Interest In LBS And None In iAd
STRATA published its Q3 Agency Survey recently, detailing the sentiment among brands in relation to marketing spend across all channels….