Mobile Marketing Association Gears Up for Next Week’s MMA Forum New York
The Mobile Marketing Association is gearing up for next week’s kick-off to MMA Forum New York, which will span June…
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Media Agency Reorganization is Critical
The following is a guest post by Dan Trigub, VP Business Development at Blue Bite. A few weeks ago I had the pleasure…
Hungry for Mobile Marketing
The National Restaurant Association is expanding its partnership with Fishbowl to bring a “broader array of revenue-generating services” to restaurant…
Nevermind The Future: Text Is Now!
Editor’s note: The following is a guest post from Jared Reitzin, CEO and founder of mobileStorm. When I started mobileStorm…
Does That Make Steve Jobs Prometheus?
I’ll admit, I’ve often decried the commoditizing of music, especially when it’s used as a mere distraction on a cell…
BRIC Attack
When I used to write about hardware, the BRIC (Brazil, Russia, India, China) markets were often heralded as the solution…
Broadcaster Media Uses SMS To Drive Mobile Site Traffic
The term “mobile marketing” encompasses lots of different technologies and media/message types: SMS. Mobile Internet. Mobile email. And so on….
MMA Seeking New President
Mobile Marketing Association (MMA) president Laura Marriott resigned today, after three years on the job that saw her increase membership…