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The MMA Touts New Guidelines for Mobile Native Ad Formats

michael1 mins

On the precipice of its related webinar scheduled for today (The Rise of Native Mobile Advertising ), the Mobile Marketing…

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Native Ad Guidelines Enter the Global Spotlight

EmmaM1 mins

As mobileStorm‘s Digital Marketing Blog recently covered in ample detail, the Internet Advertising Bureau (IAB UK) has just released what…

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MMA and IAB Seek Public Comment on ‘Mobile Phone Creative Guidelines’

michael1 mins

With the goal of simplifying the development of ad units across the industry, the Mobile Marketing Association and the Interactive…

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  • Mobile Advertising
  • Mobile Marketing

MMA Global Publishes New Mobile Ad Guidelines

adena2 mins

The International Mobile Marketing Association published its bi-yearly-updated Global Guidelines for Mobile Advertising today. Providing guidelines for advertising in mobile web,…

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