Check Out The First Integrated Directory Management Solution for Enterprise
Reputation.com, a complete Online Reputation Management (ORM) platform, is accelerating its category momentum with the acquisition of SIM Partners, “whose…
Kevin Matthies
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Fyber and Partners Launch New In-App Header Bidding Technology
Ahead of the weekend, MMW learned that Fyber — a leading technology company creating solutions for smarter ad monetization —…
30th DVCon U.S. Kicks Off Next Week
The 2018 Design and Verification Conference and Exhibition U.S. (DVCon U.S.) begins next week, offering attendees the industry’s most comprehensive…
New PubMatic Research Shows Private Marketplaces Drive Global Mobile Advertising Growth
On Tuesday, PubMatic — a publisher-focused sell-side platform (SSP) — announced findings from its Q4 2017 Quarterly Mobile Index (QMI)….
First Look: Headway Joins Elite Mobile Ad Fraud Coalition CAAF
Global media marketing firm Headway announced this week its acceptance as a member of the Adjust Coalition Against Ad Fraud…
Navigating the Future of Location-Based Mobile and Media
The following is a guest contributed post by Amy King, Director of Product Marketing at Valassis Digital. Marketers have long…
Why Gamified Media is the Key to Winning in the Age of Amazon
The following is a guest contributed post by Mark Cullinane, SVP & GM Digital at Publishers Clearing House. At first…
What Are Consumers Spending for Valentine’s Day?
A fascinating new report and corresponding infographic from Forbes and Statista are helping marketers better understand how the Valentine’s Day…
GroupM Agrees Claims Majority Stake in Promising Indian Company
WPP announced Monday that its wholly-owned global media investment group, GroupM, has agreed to acquire a majority stake in The…
Technavio: iOS to Dominate the Global Mobile Analytics Market
The latest market research report by Technavio on the global mobile analytics market predicts a CAGR of above 20% during…