Why Online Businesses Should Use Video to Nourish Leads
The following is a guest contributed post by Ronen Menipaz. Days of old fashioned TV-style “spray and pray” approach to…
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New Partnership Brings Scale to Haptic-Responsive Video Advertising
Our friends at MAW are reporting that video ad serving platform SpotX and Immersion Corp. have teamed up to bring…
Investment in Original Digital Video Has Nearly Doubled, Says IAB
Advertiser investment in original digital video programming has nearly doubled over the past two years. That’s the key takeaway from…
Video Increasingly Important for Brands in the Mobile Space
Two new reports shed light on the growing importance of video in the mobile space. Looking at Q4 2016 data,…
Time Launches New Video First Brand
On Monday, Time Inc. launched Coinage, a new video-first brand covering personal finance that runs across 22 Time Inc. sites….
Outstream Makes Big Push for Video Advertising Accessibility
A recently rolled out web service, Outstream.com, is tapping into the rapidly growing online video advertising market. The company is…
National Bank of Canada Taps TubeMogul For Video Advertising
Ahead of the weekend, National Bank of Canada named TubeMogul one of their advertising software partners. According to the announcement,…
Advertising Innovator Ushers in a New Era of Video Advertising Campaigns
Ahead of the weekend, Jivox rolled out a powerful set of capabilities that will “allow brand marketers to easily build…
Video Marketing Expert Weighs in on Instagram Video Length Extension
The following is a guest contributed post from Cole Vineyard, Senior Marketing Manager of Filmora and FilmoraGo. In March, Instagram…
Video Advertising Platform Virool Poised for Further Growth
Virool, a video distribution platform for marketers, just announced a new round of strategic funding to further accelerate its presence…
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