Opinion: What’s the deal with Customer Segmentation?
The following is a guest contributed post from Iqbal Kaur, co-founder of Zylotech. In a highly competitive market, it is…
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Syniverse Appoints William Hurley as Chief Marketing Officer
Syniverse announced this week it has appointed William Hurley as its Chief Marketing Officer to lead the company’s product and…
Virtualitics Scores Millions in Funding To Unlock Big Data Insights For Global Companies
MMW learned Wednesday that Virtualitics — a breakthrough pioneer in next generation big data visualization and analytics — has closed…
Stayhealthy Trims the Fat in Modern Healthcare with Innovation That’s Off the Scale
It’s a tough job but somebody’s got to do it. That somebody, in this case, is stayhealthy. A healthcare solutions…
Opinion: Marketers Have to Start Thinking Seriously About Deep Learning
The following is a guest contributed post from Jeremy Fain, CEO and founder of Cognitiv. A lot of people have…
MulteFire Alliance to Showcase Technology Innovation at Mobile World Congress
The MulteFire Alliance, an independent, diverse and international member-driven consortium that is defining and promoting MulteFire, is showcasing growing momentum…
Smaato Serves Record Mobile In-App and Video Impressions in 2017
Smaato, a global real-time advertising platform for mobile publishers and app developers, announced that the company delivered record advertising impressions…
Pandora Delivers Premium Audio Marketplace for Programmatic Ad Buying
Pandora, the largest music streaming service in the U.S., announced this week that it has built a premium marketplace that…
Go2mobi’s DSP Expands Integration with Google AdX
Go2mobi, a leading global demand side platform (DSP) for programmatic advertising, is expanding its integration with Google’s DoubleClick Ad Exchange…
30th DVCon U.S. Kicks Off Next Week
The 2018 Design and Verification Conference and Exhibition U.S. (DVCon U.S.) begins next week, offering attendees the industry’s most comprehensive…