Only 8% Of US Smartphone Users Use Twitter According To New comScore Data
comScore today released interesting data indicating that only 8% of US-based smartphone users access Twitter from their devices, somewhat contradicting the notion…
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mobileStorm Publishes In-Depth Mid-Year Mobile Marketing Report
It’s not often a comprehensive industry report comes along that takes the simple approach of explaining where the industry has…
Study: Foursquare, LBS Apps Have Narrow Audience, Prime For Early Adopter Marketers
While those tuned into the industry know good and well that innovative marketing potential exists in LBS apps like Foursquare,…
Domino’s Foursquare Rewards Promotion Helped Boost Revenue By 29%
During its financial earnings report, Domino’s UK praised the use of social media campaigns together with an innovative Foursquare rewards…
TweetUp Acquires Twidroid & Popurls, Plans Assault On Tweet-Based Search Advertising
Twitter-based startup TweetUp has acquired Twidroid and Popurls to help bolster its search and advertising platform that identifies the best…
Brand Loyalty Is Sinking, Can Mobile And The Likes Of Foursquare Be A Savior?
A new report published recently by comScore indicates a steep decline in consumer brand-loyalty over the past two years, leading…
JitterJam Social/Email/Mobile Marketing Platform Now Available In Google Apps Marketplace
JitterJam has created a unique Web-based marketing platform centered around social, email and mobile marketing- and today announced the innovative…
2du Media Debuts Mobile Marketing Platform Centered Around Social Networking CRM & Customer Loyalty
2du Media is a brand new 8-person startup out of Boston that’s taking the concept of comprehensive mobile marketing to…
USA Today Shows “Regret” Over iPhone App
It isn’t often that you hear a major news organization use the “word” regret when it comes to discussing their…
Social Media, Mobile Marketing Futures Intertwined
Parks Associates today conducted an interesting seminar or the state of social media, a topic encompassing social networking and media…