Social Ads at Scale: Centro Gobbles Up GraphScience
Centro, a company offering enterprise-class software for digital advertising, has acquired GraphScience. GraphScience’s software, now available through Centro, “helps marketers…
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Marin Software Confirms Integration With Instagram Ads API
Another day, another marketing partner for Instagram. Marin Software, a provider of cross-channel performance advertising cloud, told MMW on Thursday…
Salesforce Marketing Cloud Turns Attention to Instagram
Salesforce and Instagram should make quite a pair. It’s a coupling highlighted this week on the official Salesforce blog. “Today,”…
Ampush Ready for Prime Time on Instagram
Hitting the newswires today is the fact that Ampush, a full-service provider of mobile-first, cross-device, in-feed advertising solutions on Facebook,…
New Report Says Social Media is the ‘First App of the Day’
It’s a social media first kind of world, especially for mobile users. “The very first app most U.S. mobile users…
Need a Hand? SMTP Launches SharpSpring Mobile and SharpSpring Social Assistant
SMTP, a global provider of cloud-based marketing technologies, has just announced the availability of the SharpSpring Social Assistant, and SharpSpring…
To Catch Those Youngins, You Gotta Go Social
It’s tough to be a marketer these days. The landscape changes constantly — and what used to be at least…
Tweaking Ads on the Fly: Twitter Testing Ad Campaign Manager for Android, iOS
Want to check ad campaigns on the fly? Make changes? Twitter wants to go there — and help you get…
Dialing Down the ‘Creepy’: CEO Says Snapchat Tops at Reaching Young Without Privacy Invasions
Anybody who’s anybody has been in France this week at the annual mega Cannes Lion convention. That includes Snapchat CEO…
Hashtagging Your Way To Social Media Relevance
The following is a guest contributed post from Jay York, senior digital marketing strategist for EMSI Public Relations. Not so…