Mobile Marketing for Charity Gains Steam
Not just during the holidays, but throughout the calendar year, mobile marketing for charitable fundraising purposes is on the rise…
Fundraising
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Boy Scouts May Get Boost from Mobile Payments Solution
According to an announcement late last week, one of the nation’s leading providers of mobile point of sale (mPOS) solutions…
Federal Election Commission (FEC) Approves Proposal to use SMS for Political Fundraising: What you need to Know
It was announced last night that the Federal Election Commission (FEC) approved the proposal to use text messaging to raise funds…
Foursquare + Billboard Checkins Equal Highly Successful Mobile Fundraising Campaign
We’re starting to see several clever uses for location-based marketing outside the traditional models we’ve come to expect, and one…
Chile Earthquake Relief Seeks to Repeat Haiti Mobile Fundraising Success
After January’s devastating earthquake in Haiti, text donations costing anywhere from $5 to $10 per message raised over $41 million…
Text Donations to Haiti Go Viral
With more than $5 million already raised for the Red Cross through text-driven donations alone, the power of social networking…