Burger King Does QR Codes Their Way in The Middle East
Burger King is leading the charge for mobile advertising in the Middle East today with its latest campaign The fast…
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Toys ‘R’ Us Turns to Mobile Marketing
A venerable brand in the retail toy space is turning to mobile marketing for its newest campaign. Delivering coupons directly…
Mobile Marketing, Payments Destined for Mass Integration at Mealtime
From national chains to corner bakeries, dining establishments of all shapes and sizes are embracing mobile marketing with open arms….
Assessing Mobile Activation in the Top 100 U.S. Magazines
According to the latest insight gleaned from the findings of a new Nellymoser study, publishers continue to embrace mobile in…
AT&T, Scanbuy Partner for Expanded QR Code Platform
AT&T Mobility announced a new partnership on Monday with Scanbuy. The coupling will enable the freshly-minted partners to introduce new…
Wine Industry Raises its Glass to Mobile Marketing
Underscoring the diversity of industries exploring the promotional power of mobile marketing, Snipp Interactive has lifted the curtain on its…
Study Shows College Students Are mCommerce Monsters
According to the revealing findings of a new survey of U.S. college students, those pursuing their higher education are also…
McDonalds Using QR Codes to Tout Nutrition Facts
Fast food giant McDonalds is no stranger to mobile technologies and the marketing opportunities they bestow. But the hamburger king…
How to Make Marketing with QR codes Work for Your Business
The following is a guest post by Johannes Ahrenfelt, co-founder of 99SQUARED. Are you thinking about marketing with QR codes? Take…
Iron Horse Interactive Debuts Updated Mobile Buying Guide App, Claims 50 Percent Engagement & 6 Percent Conversion Rates
Iron Horse Interactive, a Silicon Valley-based multi-channel marketing company, has debuted updated version of its “Mobile Buying Guide” and “Showcase”…