Mobile Marketing Moves to The ‘Forefront’ for B2B Marketers
Mobile marketing is finally coming into its own in the world of B2B marketing. According to recent published reports, mobile…
Greg Stuart
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MMA: Mobile Marketing Pumped $139 Billion into U.S. Economy in 2012
According to theMobile Marketing Association, the robust and rapidly expanding mobile marketing ecosystem generated $139 billion of incremental output to…
MMA Taking Mobile Video Standards Very Seriously
The Mobile Marketing Association is getting serious on standards, especially when they pertain to mobile video. The MMA is currently…
Mobile Marketing Association Elects New Members to Global Board of Directors
On Monday, The Mobile Marketing Association announced three additions to the MMA Global Board of Directors. The seasoned industry veterans…
Mobile Marketing Association (MMA) Announces Mobile Marketing Award Finalists for 2011
In a press release issued today by the Mobile Marketing Association (MMA), the finalists for this year’s Mobile Marketing Awards for…
MMA Drafts Privacy Policy Guidelines for Mobile Apps, Now Open to Public Comment
The Mobile Marketing Association (MMA) today announced new privacy policy guidelines aimed at governing mobile applications, which are now open…
Mobile Marketing Association to Hold 1st Annual Mobile CEO and CMO Summit
The summer of 2011 is proving to be a bustling season of activity for the Mobile Marketing Association (MMA), which…