EZ Texting CEO Fires Back at CTIA Over its SMS Short Code Auditing
On Friday we told you about a new initiative by CTIA to audit all SMS short codes for regulation compliance….
SMS short codes
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[Petition] Stand Up Against CTIA for Unfair Practices Related to SMS Short Code Auditing
CTIA is now enforcing new compliance audits on SMS short codes, and SMS and mobile content providers are fighting back…
CTIA Now Enforcing Unfair & Unreasonable SMS Short Code Audits, Threatens SMS Providers
We’ve seen many unfair and unreasonable initiatives targeted at SMS messaging, with previous per-message rate hikes being a prime example,…
Details are Critical For a Successful Mobile Campaign
The following is a guest post by Paul Faherty, Managing Partner at Text2VIP, an Atlantic City based Text Message Marketing Firm….
Top Secret Tip To Picking SMS Keywords
The following is the weekly guest series by Derek Johnson, Founder & CEO of text message marketing software Tatango. I spend a…
Vanity Short Codes Soon To Be Irrelevant In SMS Marketing
The following is the weekly guest series by Derek Johnson, Founder & CEO of SMS marketing software Tatango. There are two types…