Infographic: What the iPhone 5 Costs Consumers & Developers
That was quick. Our friends over at Velti have already pulled metrics to analyze the costs associated with upgrading to…
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Mobile Commerce: Getting in Right
The following is a guest post from Jim Wehmann, senior vice president of global marketing for Digital River. Mobile commerce continues…
The Benefits of Augmented Reality in Mobile Marketing
This is a guest post from James Bentham on behalf of Mobile Interactive Group, who specialise in mobile marketing and…
Mobile Marketing Research Association (MMRA) Debuts as New Global Trade Organization
It’s been announced that the mobile marketing industry now has a brand new global trade organization known as the “Mobile…
3Seventy Launches SaaS-based Multi-Channel Platform to Allow SMBs to Leverage SMS, Mobile Apps & the Mobile Web
It was announced today that 3Seventy, a company specializing in mobile CRM solutions, has launched a brand new SaaS-based enterprise…
Why You Think QR Codes Suck and Why You’re Stupid
The following is a guest post by Derek Johnson, Founder & CEO of SMS provider Tatango. You can reach him by phone at…
Details are Critical For a Successful Mobile Campaign
The following is a guest post by Paul Faherty, Managing Partner at Text2VIP, an Atlantic City based Text Message Marketing Firm….
Study: 31 Percent of U.S. Adults Prefer to Be Reached via SMS, 51 Percent Still Prefer Calls
According to a new Pew Research study, almost one-third of US adults prefer to be reached via text message rather…
IDC Claims Mobile Shoppers Will Account For 30% Of Money Spent This Holiday Season
It’s the time of year where we’ll begin to see a lot of surveys, studies and predictions for the holiday…
Survey: 27% Of US Mobile Users Have Clicked Mobile Ads, Up From 21% In 2008
ABI Research today published its latest US Consumer Survey for mobile marketing, which also compares the results to a similar…
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