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6 Marketing Strategies Used By Casinos To Stand Out

Mobile Marketing Watch9 mins

In the ever-evolving world of casinos, the pursuit of distinctiveness has given rise to innovative marketing strategies, seamlessly blending the…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing

Apple Pay Comes to Leading Restaurant Loyalty Program

EmmaM2 mins

Ahead of the weekend, MMW learned that Punchh — a cloud-based technology platform that builds engagement, loyalty and customized experiences…

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  • Marketing Strategy
  • Mobile Marketing

CodeBroker Touts New Mobile Loyalty Experience Engine

michael2 mins

With the stated goal to help loyalty marketers grow member enrollment and engagement, CodeBroker is making waves with its newest…

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  • Marketing Strategy
  • Mobile Marketing
  • Opinion

3 Tips For Perfecting Your Brand’s Loyalty Program

EmmaM8 mins

The following is a guest contributed post from Howard Schneider, Senior Loyalty Consultant, Kobie Marketing As 2017 begins, the majority…

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  • Marketing Strategy
  • Mobile Marketing
  • Opinion

7 Ways Technology Has Changed How Consumers Behave In-Store and Online

michael11 mins

The following is a guest contributed post from Phillip Adcock, the founder and Managing Director of shopper research agency Shopping…

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  • Mobile Marketing

Loyalty Programs: Do They Work?

Kevin Matthies6 mins

Loyalty programs have become a routine part of consumers’ purchasing behavior and companies are becoming increasingly innovative in their strategies to…

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  • Announcements
  • Marketing Strategy
  • Mobile Location
  • Mobile Marketing
  • News
  • Platforms

Antavo, Emarsys Partner to Provide New E-commerce Loyalty Programs

Kevin Matthies2 mins

MMW learned Thursday that Emarsys, a provider of cloud marketing software for B2C companies, has partnered with Antavo, a UK-based…

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  • Marketing Strategy
  • Mobile Marketing

The Reward for Marketers Who Offer Best Customer Experiences? Better Reputation and Loyalty, for Starters

Barton1 mins

Marketers are always hunting for ways to meet, and even exceed, customer expectations. Now comes news that “improving the overall…

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  • Marketing Strategy
  • Mobile Devices
  • Platforms
  • Smartphones
  • Technology

Starbucks’ Digital Dominance is Cup of Strong Info Every Business Should Study

michael1 mins

“Starbucks’ fiscal 2015 is now in the books and besides strong same store sales and record revenue and earnings, the…

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  • Announcements
  • Mobile Advertising
  • Mobile Marketing
  • News
  • Platforms
  • Technology

SessionM Bags New Bucks to Speed Up Push into Enterprise Marketing

EmmaM1 mins

SessionM, a provider of mobile-first loyalty and engagement solutions, has some new money to invest in making some good things…

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