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deltaDNA CEO Talks Mobile Ad Strategy

michael8 mins

The following is a guest contributed post from Mark Robinson, CEO of deltaDNA, creator of SmartAds. In free-to-play (F2P) mobile…

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  • Marketing Strategy
  • News
  • Opinion
  • Technology

deltaDNA CEO Talks Mobile Ad Strategy

michael8 mins

The following is a guest contributed post from Mark Robinson, CEO of deltaDNA, creator of SmartAds. In free-to-play (F2P) mobile…

Read More
  • Mobile Devices
  • Mobile Gaming
  • News
  • Platforms
  • Technology

Attention Marketers: There are BIG Differences Between Male and Female Mobile Gaming Preferences

MikeR1 mins

We already know there are vast differences between the preferences of males and females. But those preferences also extend well…

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  • Marketing Strategy
  • Mobile Advertising
  • Opinion

How to Play the Ad Game in Games and Not Lose

michael1 mins

The following is a guest contributed post to MAW by Mark Robinson, CEO of deltaDNA, and shared with MMW. When…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Marketing
  • Platforms
  • Technology

deltaDNA Debuts New ‘SmartAds’ Ad Management Platform

ChristaH1 mins

The mobile ad industry has been buzzing in recent weeks in response to the latest offering from deltaDNA, an analytics…

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  • Marketing Strategy
  • Mobile Advertising
  • Mobile Apps
  • Mobile Marketing
  • Technology

deltaDNA, AppsFlyer Join Forces for Player Engagement

michael1 mins

deltaDNA, an analytics and game personalization platform, and AppsFlyer, a mobile advertising measurement platform, recently announced a partnership offering mobile…

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