Rubicon Project Opens Up Its Guaranteed Private Marketplaces to Third Party DSPs
MMW learned today that Rubicon Project, the Global Exchange for Advertising, announced it has opened up its exchange to DSPs…
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Rubicon Project, nToggle Take New Opportunities for a Spin
Capping off a full slate of acquisition news to start the week, Rubicon Project — a global exchange for advertising…
Rubicon Project Names Michael Barrett New CEO
On Wednesday, MMW learned that Rubicon Project — the Global Exchange for advertising — named Michael Barrett the company’s new…
Rubicon Project, Metamarkets Partner to Provide Media Buyers Interactive Programmatic Analytics
MMW learned ahead of the weekend that Metamarkets, a provider of interactive analytics for programmatic marketing, is teaming up with…
LiveIntent, Rubicon Project to Make Proprietary Email Inventory Available Through Private Marketplace
MMW has learned that LiveIntent, an industry-leading platform for people-based marketing and advertising, is teaming up with Rubicon Project, which…
Major Marketing, Advertising Partnerships Announced at CES 2016
Rubicon Project, which operates one of the largest advertising marketplaces in the world, and Zynga, a leading social game developer,…
Industry-First Pixalate Index Ranks Ad Platforms Highest in Inventory Quality and Trust
Since the advent of mobile advertising, the industry has been forced to confront what many have called the plague of…
The Countdown Begins: Rubicon Survey Shows Holiday Shopping Season Has Already Begun
Hey, don’t kill the messenger. This is just something that retail marketers need to know. It doesn’t take too long…
Rubicon Project Reports Direct Order Automation Business Up 150%+ in Latest Quarter
Rubicon Project, a global technology company powering an independent advertising solution to automate the entire digital advertising ecosystem across all…
Rubicon Project Acquires Chango
Rubicon Project, a global technology company, confirmed this week that it is acquiring privately held Chango Inc., which specializes in…
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