Eventcrowd and Marketwired Create Media Partnership for Social Media Week Miami 2015
Eventcrowd, a full service digital event management agency, and communications leader Marketwired have teamed up to handle media for Social…
Mobile Partners
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Kahuna and Segment Hook Up to Help Brands Quickly Personalize Marketing Campaigns
Kahuna and Segment have hooked up — and not on Tinder, my friends. Segment is a major customer data hub…
Unilever Breaches the Great Wall: Signs Partnership Deal with China’s Leading Internet Company Alibaba
The next horizon for corporate sales and growth? That would be some of the biggest and relatively untapped markets in…
Barcelona to Host GSMA Mobile World Congress Through 2023
The GSMA Mobile World Congress in a globally recognized conference and exhibition that in 2015 alone drew in over 94,000…
Gigwalk Tapped by Crossmark to Power Mobile Field Teams
On Wednesday, MMW was briefed by the team at Gigwalk, a leader in distributed workforce management. This week, the company…
Location, Location, Location: Swrve and Plot Projects Team Up to Nail Location-Based Targeting for Mobile
Location-based targeting is a market that’s heating up, as more companies introduce tech to capture the growing mobile audience. Now…
Merkle Teams Up with Google to Adopt DoubleClick’s Integrated Platform
On Tuesday, MMW learned that Merkle, a leading data-driven, technology-enabled performance marketing agency, is now in business with Google. They’ve…
Going Mobile for Good Health: mPulse Mobile, Novus Health Announce Partnership
On Thursday, our sister site mHealthWatch was first to report an exciting new partnership in the realm of mobile health…
Apple, IBM to Focus on Educations in Next Phase of Their Partnership
As their partnership continues to blossom, Apple and IBM are opting to focus their collective energies and resources on educators….
Could Verizon-AOL Deal Spark a Flurry of Industry Consolidation?
When Verizon scooped up AOL for $4.4 billion last week, tongues were wagging about a host of issues. But one…