Sailthru Acquires Leading Mobile Marketing Automation Platform
Sailthru, a Customer Retention Cloud for top retail and media companies, announced that it has acquired Carnival.io, a mobile marketing…
Mergers And Acquisitions
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What’s Next for Yahoo? Board of Directors Forms Independent Committee to Figure it Out
With rumors swirling that Yahoo may soon be the target of a high profile acquisition, the company is making it…
Yes, It’s True: Verizon Confirms Company Considering Bid for Yahoo
Less than a year after it agreed to acquire AOL for $4.4 billion, telecommunications giant Verizon is weighing a bid…
Telenor Acquiring Marketing Technology Firm Tapad
This week, Telenor Group is spreading the word about its big news. The company, we’re told, has entered into an…
omNovos Acquires Canadian Mobile Specialists MiniCheckout
omNovos, a provider of omni-channel customer engagement solutions, announced Monday that it has officially acquired Vancouver-based mobile payment solution specialist…
Symphony Technology Group Acquires Simmons
Private equity firm Symphony Technology Group (STG) confirmed to MMW on Tuesday that it has acquired Simmons, a longtime consumer…
Connexity Announces Acquisition of Hitwise from Experian
Digital marketing company Connexity today announced that it acquired Hitwise, a key player in large-scale online clickstream data collection and…
Fishbowl Acquires Retail Marketing Automation Firm
Fishbowl, a provider of a marketing and guest analytics platform to the restaurant industry, is acquiring CLYP Technologies, a Silicon…
Pandora to Expand Listening Experience After Acquiring Key Assets From Rdio
The following is guest contributed post by Deidre Bakker-Riches, owner of a boutique marketing firm and consultancy, Twlv31 Marketing, and…
Activision Blizzard Acquiring King Digital Entertainment
This week, Activision Blizzard, Inc. and King Digital Entertainment plc announced the signing of a definitive agreement under which ABS…