AppLift Explores Opportunities and Trends Across Mobile Gaming Landscape
This week, AppLift published a fascinating new infographic that the mobile gaming community is taking note of in a hurry….
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GSMA Announces Additional Speakers for Mobile 360 Series – Africa
Ahead of the weekend, the GSMA announced additional speakers participating in the 2017 Mobile 360 – Africa conference, which will…
Marketing Tech Company Launches Market Research App
Making major moves in mobile for the marketing world, marketing technology company Gauge Insights just confirmed to us their launch…
Cannes Lions: PreVUE Answers the Call for Verification
At the center of Cannes Lions is the conversation around third party verification, says the team at DashBid. According to…
IRI Partners with Jumpshot to Enhance Suite of E-Commerce Solutions
This week, IRI and Jumpshot announced a strategic partnership in which Jumpshot’s web traffic data will be added to the…
First Look: YouAppi Research Reveals Challenges for Mobile Marketers
If Digital Video 1.0 was characterized by the repurposing of TV content for the PC, says the team at YouAppi,…
Are Websites That Collect Visitors’ Email Addresses Too Risky to Trust?
Over 50% of websites collect visitors’ email addresses, creating the possibility of privacy breaches. That’s the opening salvo in a…
PulsePoint Spearheads a Healthy First for Programmatic
PulsePoint, a leading global programmatic advertising platform, is making history. MMW has learned that the company has just announced its…
Myriad Mobile Raises $1.5M to Launch New Ag-Tech for Grain
MMW learned Tuesday that Myriad Mobile, a software technology company focused on mobile and web applications, has raised $1.5 million…
Top Warriors in Wearables Haven’t Worn Out Their Welcome
According to a new report from IDC, the worldwide wearables market maintained its upward trajectory during the first quarter of…